Long-form articles on Generative Engine Optimization, AI search visibility, and how e-commerce brands earn citations inside ChatGPT, Perplexity, Gemini, Claude, Grok, and DeepSeek. Written by operators, for operators.
Most marketing leaders are flying blind on AI search. These seven questions expose the gaps that cost brands millions in lost visibility.
A mid-market home goods brand discovered they were invisible to AI search—and recovered 38% category share of voice in a single quarter.
A four-box rewrite template for AI-citable product descriptions, with three before/after examples (coffee maker, supplement, running shorts). 10–20 minutes per SKU, compounding lift.
A 7-step structured-data audit you can run on any storefront — Shopify, WooCommerce, headless. Includes copy-pasteable JSON-LD snippets and a fix decision flowchart by platform.
A prioritized checklist of 12 GEO actions, ordered by impact-to-effort. From robots.txt opt-in to Brand Hubs — each item shippable inside a normal sprint.
Side-by-side comparison of the three biggest AI search products for an e-commerce operator: traffic volume, citation patterns, ad surface, and what to optimize first for each.
A look inside the retrieval-and-generation pipeline that powers ChatGPT Search, Perplexity, Google AI Overviews, and Gemini — and what it means for which brands get cited.
A practical introduction to GEO: how it differs from SEO, the four LLMs that matter, and the five highest-leverage actions any e-commerce brand can ship this quarter.
One or two long-form articles a month, delivered by email. Same depth as everything you see here.
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Every Citorial audit ships with a 30-day action plan grounded in the same techniques we write about here.
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